Shocking creativity

Source: http://www.coloribus.com/paedia/search/?q=Attraction+effect

Agency: Jung von Matt/Donau

Source: http://www.jvm.de/www/index_flash_de.php

Source: http://www.coloribus.com/paedia/search/?q=Attraction+effect

Advertiser: UNILEVER ARABIA

Brand name: AXE DEODORANT

Agency: LOWE & PARTNERS DUBAI

Country: UAE

Awards: Cannes Lions 2004 Press No-Prize

Account Supervisor: Rupen Desai

Advertiser Supervisor: Anil Gopalan

Photographer: Tejal Patni

Entrant Company: LOWE & PARTNERS DUBAI

Creative Team: Nirmal Diwadkar,Manoj Ammanath,Adham Obeid

A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia.

Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN: 0-304-35505-4.

“Imitation is the sincerest form of thievery” excerpt from a book by Capsule titled Design Matters. Page: 84. ISBN -13:978-1-59253-341-1.

ROUHEPALAT

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