A great minimalist ad which transformed the “NO” in Arabic to resemble the internationally renowned playboy rabbit to send a PSA protest message regarding the socially sensitive issue of porn in the UAE .
Archive for July, 2008
31
Jul
08
playboy
31
Jul
08
cash in on creativity
Original: 3M Security GlassCanada.Source: http://adsoftheworld.com/media/
Also featured in Communication Arts magazine (Advertising Annual 46) December 2005, issue No. 341. Page: 46.
Excerpt from Communications Arts “($3 million in fake bills [with real bills on top] was placed between panes of transit glass treated with a shatter-resistant coating)
Art Director: Rob Sweetman.
Writer: Bryan Colins.
Creative Directors: Ian Grais and Chris Staples.
Graphic Artist: Steve Pinter.
Print producer: Pat Busswood.
Agency: Rethink
Country: Vancouver – Canada.
Client: Trimeline Security Glass
Year: 2005
Less Original: Gulf Bank
Agency: Impact & Echo BBDO
Country: Kuwait.
Year: 2008.
Source: Gulf Bank: The 1,000,000 KD Stand @ Souk Sharq
A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia.
Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN: 0-304-35505-4.
“Imitation is the sincerest form of thievery” excerpt from a book by Capsule titled Design Matters. Page: 84. ISBN -13:978-1-59253-341-1.
29
Jul
08
Beat Cancer
Client: Burjuman
Agency: TeamY&R – UAE
ART DIRECTOR: Syam Manohar
COPYWRITER: Shehzad Yunus
Source: http://arabadzone.blogspot.com/2006/02/beat-cancer.html
The above ad was published in Arab Ad monthly magazine. July 2008, Vol. 18, No. 7, Page: 107.
Same cause, same concept, same word play but slightly different execution. I guess some still think it is ok to copy if it is for a good cause 
i dont think so.
A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia.
Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN: 0-304-35505-4.
“Imitation is the sincerest form of thievery” excerpt from a book by Capsule titled Design Matters. Page: 84. ISBN -13:978-1-59253-341-1.
24
Jul
08
Recycling ideas
No Comment.
Credits:
Agency: The Martin Agency
Client: The Martin Agency
Creative Director: Joe Alexander
Writer: Joe Alexander,
Rexanna McCubbin
Art Director: Jenny Liu
Studio Art: Midori Batten
Images: Coloribus.com
Released: December 2007 Source:http://www.coloribus.com/paedia/prints/2007/12/14/196431/d63d9c9a3716465f793f24aeb198c9189c6d8b9d/
The above two examples are also featured along with other examples of the same “creativity” in a book titled “Nouveau?” by Joe La Pompe. Pages: 260 – 261. ISBN: 978-2-7533-0069-9.
A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia.
Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN: 0-304-35505-4.
“Imitation is the sincerest form of thievery” excerpt from a book by Capsule titled Design Matters. Page: 84. ISBN -13:978-1-59253-341-1.
06
Jul
08
Keep (T)alking
Mazen M. Fayad, Executive Creative Director, JWT Kuwait
“On behalf of JWT Kuwait, JWT creative team and myself I would like to congratulate all the winners at the KAAA especially agency/network of the year FCB Horizon.
Mabrouk.
Although JWT Kuwait harvested 10 awards (4 gold, 4 silver, 2 bronze), we were surprised that none of the work that was celebrated at the regional and international ceremonies (New York Festivals, Dubai Lynx and Mena Cristal) had won. Then again, while international recognition means a lot to us, being respected and admired locally shows that our work is well-targetted and relevant to our business, our clients and our immediate consumers.
On that front, and I’m sure you would all agree with me that the level of advertising including those we had won is still not up to all our desired standard. Is it because of the nature of the market? Is it because of the budget factors? Is it because we are not up to the international level? Is it because we have conformed to the status quo? Or is it because of the qoz? Frankly, we have the tendency of turning all these questions into invalid excuses but at the end of the day we all want to produce great work.
So let’s do it!
As creative directors, we owe it to our talents to bring out the best in them. If they can’t do it on their restricted briefs, let them do it pro-actively. This is their motivation – and trust me we would all be surprised (even on the business side). So let’s not bash one another for what was released and what was not and what is ghost and what is not, instead, let’s celebrate good ideas wherever they come from and raise the standard of the industry we work. Because on any given night, winning another award is not as orgasmic as winning the one we are all proud of”.
Source:http://www.ads2blog.com/2008/06/30/at-the-end-of-the-day-we-all-want-to-produce-great-work/
The above great speech bestowed upon us by the great creative leader of his time sounds convincing at first; but a closer examination of “his” creativity many of which are featured on this blog brings us to the conclusion that it is not enough to talk the talk…you should also walk the walk…so either practice what you preach or…keep walking.
NB. Why were the comments off for this post on the source? One way communication!!!
06
Jul
08
KFC Article
| KFC Logo | Newspaper name: Alam AlyawnIssue number: 458Page number 10
7th March 2008 |
A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia.
Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN: 0-304-35505-4.
“Imitation is the sincerest form of thievery” excerpt from a book by Capsule titled Design Matters. Page: 84. ISBN -13:978-1-59253-341-1.
06
Jul
08
Elephant
Published: September 2000
Published: September 2000
Source: http://www.coloribus.com/admirror/eye_of_the_elephant/
Less Original
Type of Entry: Magazine
Category: Home Appliances & Furnishings, Home Electronics & Audio-Visual
Title: ELEPHANT EYE
Advertiser/Client: CANON
Product/Service: CAMERAS
Entrant Company, City: GREY WORLDWIDE, Dubai
Country: UNITED ARAB EMIRATES
Advertising Agency, City: GREY WORLDWIDE, Dubai
Country: UNITED ARAB EMIRATES
Executive Creative Director: Danny Higgins
Creative Director: Alisdair Miller
Copywriter: Vidya Manmohan
Art Director: Alisdair Miller
Account Supervisor: Joanna Naoum
This actully won Three Bronze in the print category at the Dubai Lynx 2008!!! same concept,same art direction,same product category.
Source: http://www.dubailynx.com/winners/search.cfm?page=1&uen=03553&entryID=854
&keywords=elephant
The three simple steps for wining a bronze at Lynx:
1- copy an idea that already exists and had been copied before.
2- download the photo from the stock library.
3- stick a logo of a client (even if it is not your client).
submit and win.
No one is saying that you cant use a close up shot of an elephant; just use it in an original way to express a different idea like the following example.
Source: http://www.coloribus.com/admirror/eye_of_the_elephant/
Published in Communicate December 2007 issue N. 36. Page: 14.
A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia.
Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN: 0-304-35505-4.
“Imitation is the sincerest form of thievery” excerpt from a book by Capsule titled Design Matters. Page: 84. ISBN -13:978-1-59253-341-1.
06
Jul
08
old tune
Published: September 2000
Published: September 2000
Source: http://www.coloribus.com/admirror/white_piano_keys/
Less Original
Type of Entry: Newspaper
Category: Public Health & Safety,
Public Awareness,Fundraising & Appeals
Title: PIANO
Advertiser/Client: DR. SUHAIL R SAIYAD
Product/Service: DENTAL CLINIC
Entrant Company, City: TBWA\ZEENAH, Muscat
Country: OMAN
Advertising Agency, City: TBWA\ZEENAH, Muscat
Country: OMAN
Creative Director: Vikram Reddy
Copywriter: Jack Samaha
Art Director: Jack Samaha
Illustrator: Jack Samaha
Account Supervisor: Mohammad Al Farei
Source: http://www.dubailynx.com/winners/print/win_99_16_03449.htm
The above copy cat ad was entered and shortlisted in the Dubai Lynx 2008; however they did not win anything thanks to the alert panel of judges.
Less Original
Agency: JWT Kuwait
Client: Signal
Creative Director: Mazen Fayad
Art Director: Mouner Malhab
Copywriter: Katia Aranji
Source: http://kuwaitaaa.net/Reg/win07_print_toilet.html
The above copy cat by JWT Won a Silver at the KAAA Awards 2007!!!
“When there is an original sound in the world, it makes a hundred echoes” – John G. Shedd
A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia.
Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN: 0-304-35505-4.
“Imitation is the sincerest form of thievery” excerpt from a book by Capsule titled Design Matters. Page: 84. ISBN -13:978-1-59253-341-1.
Published in Campaign, 7 December – 20 December, 2008 issue, First page.
Published in Campaign, 7 December – 20 December, 2008 issue, page: 5.
No one is saying that you cant use a piano. just be original and creative.
Source: http://www.coloribus.com/admirror/white_piano_keys/
Clinet: SZ Klassik
Agency: Heye & Partner Werbeagentur GmbH
Awards: ADC, Gold at DCC 06, Bronze in the “Die Anzeige”, Red Dot Award for Design.
Country: Germany
Year: 2005
Featured in a book by Ed. Julius Wiedemann titled “Advertising Now. Print” by Taschen publishing, Page: 295. ISBN: 978-3-8228-4027-6.
05
Jul
08
Torn creativity
First published in September 2000
First published in September 2000
Published in Adweek magazine. Vol. XLVIII No. 25. June 18, 2007. Special Report. Page: SR9.
First Published in September 2000.
Source: http://www.coloribus.com/admirror/torn_page/
Published in Adweek magazine.Vol. XLVII. No. 25. June 19, 2006. Page:13.
www.adweek.com
Bates Pan Gulf does it again; it got shortlisted at the 2008 Dubai Lynx with a copy cat thinking that they would get away with it
Source: http://www.dubailynx.com/winners/print/win_99_1_03069.htm
Type of Entry: Magazine
Category: Drinks
Title: RIPPED
Advertiser/Client: DLUSH
Product/Service: DELUXE BEVERAGES
Entrant Company, City: BPG KUWAIT, Kuwait City
Country: KUWAIT
Advertising Agency, City: BPG KUWAIT, Kuwait City
Country: KUWAIT
Creative Director: Souheil Arabi
Copywriter: Aaron Arthur
Art Director: Radwan Atwi
Account Supervisor: Plamena Koeva
The Above ad is of an identical idea but with a slightly different execution
Agency: Grey Dubai, UAE
Creative Director: Mounir Harfouche
Art Director: Vipul Salvi
Copywriter: Vipul Salvi
Photographer: Alister Miller
Published: 2007
A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia.
Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN: 0-304-35505-4.
“Imitation is the sincerest form of thievery” excerpt from a book by Capsule titled Design Matters. Page: 84. ISBN -13:978-1-59253-341-1.
05
Jul
08
Extinguishing creativity
Client: Crystal
Agency: Colucci Propaganda.
Brazil – 2002
Client: Schincariol
Agency: New Lara
Brazil 2002
Client: Fatra
Agency: Leo Burnett
Slovakia 2002
Source: http://www.coloribus.com/admirror/extinguisher/
Check out the KAAA Book page 95 this ad featured in this page won a Bronze back in 2005!!!
Client: KDCOW
Agency: Horizon FCB – Kuwait
Creative Director: Alan Firman
Art Director: Mario Pulvida
Account Handler: Gilbert Asfour
Typographer: Mario Pulvida
Illustration: Mario Pulvida
Copywriter: Alan Firman
the first three examples are featured in a book titled “Nouveau?” by Joe La Pompe. Pages: 74 -75 ISBN:978-2-7533-0069-9.
A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia.
Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN: 0-304-35505-4.
“Imitation is the sincerest form of thievery” excerpt from a book by Capsule titled Design Matters. Page: 84. ISBN -13:978-1-59253-341-1.
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