Client: Kellogg’s All Bran
Agency: Leo Burnett
Creative Director: Jorge Aguilar, Genaro Slagado
Art Director: Jorge Aguilar
Copywriter: Erick de Kerpel
Art Buyer: GreenStar
Featured in a book by Ed. Julius Wiedemann titled “Advertising Now. Print” Taschen publishing, Page: 108. ISBN: 978-3-8228-4027-6. www.taschen.com
ANUBIS was a very old god of the ancient Egyptians, universally worshipped throughout the land and became considered the gatekeeper and ruler of the underworld; the “Guardian of the veil“ he was “Lord of the Cleansing Room” and the opener of the roads of the North. “He observed the weighing of the deceased’s heart against the feather of Maat [Truth] and reported his findings to the jury of the gods.
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