Client: Totally Fish
Agency: BPG Bates Pan Gulf
Country: Kuwait
Archive for March 19th, 2009
19
Mar
09
WTF FP7
Client: FedEx
Advertising Agency: FP7 DOHA
Country: QATAR
Creative Director: Fadi Yaish
Copywriter: Mohamed Diaa
Art Director: Maged Nassar
Photographer: Allen Dang – Wizard Photography
Illustrator: Karen
Account Supervisor: Charbel Mizher
Source: http://yonoveotele.wordpress.com/2009/03/18/un-fusil-de-entrega-inmediata/
Special thanks to sender.
This copy-cat was awarded both the Gold print campaign and Gold outdoor campaign at the 2009 Dubai Lynx! and the copy-cat agency is 2009 “Agency of the year” what a shame.
Lateral Thinking: When a low probability line of thought leads to an effective idea, there is a “Eureka” moment and at once the low-probability approach acquires the highest probability. – Edward De Bono. Excerpt from a book by John Townsend & Jacques Favier titled The Creative Manager’s Pocketbook. Page: 2. ISBN: 1-870471-69-5.
A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia.
Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN: 0-304-35505-4.
“Imitation is the sincerest form of thievery” excerpt from a book by Capsule titled Design Matters. Page: 84. ISBN -13:978-1-59253-341-1.
The following is a good example of communicating the same idea (very fast delivery) but with a new execution.
A piece of transparent PVC paper will be placed into a magazine and will be printed a DHL worker on both side. Therefore, when you turn the paper the worker can deliver the express mail to no matter Chinese or Japanese customers. By doing this, the fast and reliable international express mail service can be embodied.
Agency: Shanghai J&J Advertising, China
Creative Director: Aaron Cheng
Copywriter: Chen Rui
Source: DHL : Turning Page
19
Mar
09
Anatomy of recycling
Created by: Jason Freeny
Source: http://web.mac.com/moistproduction/flash/index.html
GUMMI BEARS
Type of Entry: Magazine
Category: Commercial Public Services
Title: GUMMI BEARS
Advertiser/Client: BRAINOBRAIN
Product/Service: BRAINOBRAIN EDUCATION PROGRAM
Entrant Company, City: FP7, Dubai
Country: UNITED ARAB EMIRATES
Advertising Agency, City: FP7, Dubai
Country: UNITED ARAB EMIRATES
Executive Creative Director: Marc Lineveldt
Creative Director: Neil Walker-wells
Copywriter: Neil Walker-wells
Art Director: Jason Freeny
Illustrator: Moistproductins
Typographer: Jason Freeny
Art Buyer: May Farhat
Account Supervisor: John Lacy
Advertiser’s Supervisor: Raji
its is unfortunate that this got awarded both the Gold (print campaign) and the Grand Prix (outdoor) at the 2009 Dubai Lynx.
This is supposed to be a festival celebrating originality and creativity NOT recycled ideas or executions.
Lateral Thinking: When a low probability line of thought leads to an effective idea, there is a “Eureka” moment and at once the low-probability approach acquires the highest probability. – Edward De Bono. Excerpt from a book by John Townsend & Jacques Favier titled The Creative Manager’s Pocketbook. Page: 2. ISBN: 1-870471-69-5.
A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia.
Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN: 0-304-35505-4.
“Imitation is the sincerest form of thievery” excerpt from a book by Capsule titled Design Matters. Page: 84. ISBN -13:978-1-59253-341-1.
19
Mar
09
OMG she is so sexy
Type of Entry: Magazine
Category: Home Appliances & Furnishings, Home Electronics & Audio-Visual
Title: NUNS
Advertiser/Client: SAMSUNG
Product/Service: SAMSUNG SL310W CAMERA
Entrant Company: FP7 DOHA
Country: QATAR
Advertising Agency: FP7 DOHA
Country: QATAR
Creative Director: Fadi Yaish
Copywriter: Mohamed Diaa
Art Director: Maged Nassar
Photographer: Matt Baker
These ghost/spoof two artworks have unfortunately won Silver at the 2009 Dubai Lynx. I cant blame the jury as they are not from this region but the organizers should know better.
There is NO way these two ads would have run in Doha – Qatar is an Arab, Muslim country and as such they do not have tolerance towards such visuals.
Related posts:
Anger mounts over FP7 Doha’s Samsung work
19
Mar
09
Kwik Kopy
Client: Selton Insecticide
Agency : DDB Advertising
Featured in: Cannes Lions Archive
Country: Uruguay – 2005
Source:http://www.dubailynx.com/winners/2009/print/win_3_1.htm
Advertiser/Client: AL SHARHAN INDUSRUSTRIES
Product/Service: KWIK INSECTICIDE SPRAY
Entrant Company, City: FP7, Dubai
Country: UNITED ARAB EMIRATES
Advertising Agency, City: FP7, Dubai
Country: UNITED ARAB EMIRATES
Executive Creative Director: Marc Lineveldt
Creative Director: Vincent Fichard
Copywriter: Vincent Fichard
Art Director: Souliman Alchair
Photographer: Groovy
Illustrator: Souliman Alchair
Typographer: Souliman Alchair
Art Buyer: May Farhat
Account Supervisor: John Lacy
Advertiser’s Supervisor: Ahmed Abdel Kareem
It is really sad to have awards giving out to shameless copy-cats specially at the Dubai Lynx. This won both a silver in Print campaign and a Silver in outdoor campaign!!!
Now is the true test for the Dubai Lynx credibility; will they practice what they preach? see for yourself the rule pertaining to copy-cat and spoof ads posted on Anubis titled “Good Move Dubai Lynx”. http://bloganubis.com/2009/01/22/great-call/
Source: http://www.joelapompe.net/2009/03/18/fly-swatters-sprayed-une-originalite-qui-fait-pschiiit/
Source: http://adbasha.blogspot.com/2009/03/kwik-kopy.html
Lateral Thinking: When a low probability line of thought leads to an effective idea, there is a “Eureka” moment and at once the low-probability approach acquires the highest probability. – Edward De Bono. Excerpt from a book by John Townsend & Jacques Favier titled The Creative Manager’s Pocketbook. Page: 2. ISBN: 1-870471-69-5.
A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia.
Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN: 0-304-35505-4.
“Imitation is the sincerest form of thievery” excerpt from a book by Capsule titled Design Matters. Page: 84. ISBN -13:978-1-59253-341-1.
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