Paragon at the summit


Paragon chief creative officer judges the 2009 Summit Creative Awards For the fifth consecutive year

Louai Alasfahani the chief creative officer at Paragon Marketing Communications has been elected by his international peers to serve on the broadcast jury in the 2009 Summit International Creativity Awards for the fifth consecutive year.

Alasfahani Is the only Arab national ever to serve in this prestigious award which was established more that 16 years back and has attracted participants from five continents and more than 50 countries from around the globe which include Australia, Bulgaria, Canada, China, Croatia, Denmark, England, Hong Kong, India, Ireland, Italy, Kuwait, Latvia, Malaysia, Mexico, Northern Ireland, Russia, Singapore, South Africa, Turkey, UAE, US and others.

Alasfahani election was based on his proven accomplishments in the field of creativity in advertising and is backed up with 19 years of practical experience.

Alasfahani established Paragon Marketing Communications in 2001 as a local agency that operates according to international standards, with a specialized task force of branding, marketing, communication, media and public relations professionals. By using the latest technologies, media and marketing research methods to achieve their clients goals and superseding them in many cases which yielded a total of 48 creativity awards (24 International, 14 regional, 10 local) in just seven years’ holding on to its position as Kuwait’s most awarded agency.

Related links:


Published in Kuwait Times. Monday, April 20, 2009. Business section. Page: 24.

Arabad may 2009114 

Published in Arab Ad magazine.May 2009. Vol. 19. No. 4. Page: 130.

Published in Communicate magazine. June 2006. Page: 6.


15 thoughts on “Paragon at the summit

  1. anubis

    Roger. why not send your suggestion to The Summit Creative Awards directly; who knows they might like your creative idea. here is the link

    You forgot to mention that “The Summit Creative Award (SCA) – Recognizes creative excellence in companies and individuals with billing under $30 million. Includes all media and industries”.

  2. Roger

    “The Summit Creative Award was created to recognize and celebrate the creative accomplishments of small and medium sized advertising agencies and other creative companies throughout the world…”

    Should be called the Mickey Mouse Awards.

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