Archive for November, 2009



24
Nov
09

Advertising and the law: loans and credit

Published in Al Seyassah Kuwaiti daily newspaper on Sunday the 15th of November, 2009. Page: 9. 

This ad by the Kuwait ministry of commerce and industry is warning its citizens from ads for selling goods or services by installments (on credit)
and urges them to check the authenticity, credibility and legality of such ads!!!  the same ad (which is not single minded) is warning “any company advertising in newspapers or magazines or any media vehicle” which sells any product or service by installments (on credit) or offering loans to strictly adhere to law number two/2001, regarding the data collection system as per the ministry decree number 415/2001 amended with decree number 245/2004. any organization publishing ads without obtaining proper permits will get warnings then prohibit them temporarily from selling by installments and finally will have their commercial licenses provoked if the incident is repeated. 

24
Nov
09

Pirated intellect bedevils WTO

Written by: Raid Al Khouri. senior associate consultant at the William Davidson Institute of the University of Michigan in Ann Arbor.

Published in Executive magazine. July, 2009. Page: 23.

24
Nov
09

International PR preferred, but not mandatory

International PR Agency is looking for individuals with no mandatory background or experience!!! the same happened in Advertising not so long ago and look where it got us. history will teach us nothing.

It is nice to see a drive towards recruiting locals in the advertising industry.

The above two ads got published in Arab Times Kuwaiti daily newspaper on Tuesday November 17, 2009. Page: 9.

24
Nov
09

Hang it

Continue reading ‘Hang it’

24
Nov
09

Creativity Chill Pill

The following ad is a creative twist on the pill ads that are giving us a headache.

AgencyCerebro Y&R, Panama
Creative Director: Jorge Heilbron
Art Directors: Alberto Weand, Eduardo Gomes
Copywriter: German Ponce
Illustrator: Alberto Weand
Photographer: Gustavo Dao
Published: August 2011

Source: Axion Oxi : Plates

Client: Kuwait United Company Group

Brands: Layalina and Star

Agency: In-house

Published in Arab Ad magazine. Page: 155.

Advertiser: Telemax – TV Production Company

Published in Arab Ad magazine. Pages: 54 – 55.

Client: Cyber Gear – self promotion

Client: Al Faisal Al Feddy Mobiles

Country: Kuwait

Year: 2002

I do not know what is this deep fascination with taking pills!!! its really sick :)

 

 

 

22
Nov
09

Italian Art Exhibition

Paragon invites you to attend the “Italian Art Expressions” to witness the various aspects of the Italian Art.

22
Nov
09

Together for ever!!!

Client: Ad Line Advertising

Agency: In-house

Year: 1999

Country: Kuwait

22
Nov
09

Periodic Table of Typefaces

Source: Periodic Table of Typefaces

 

21
Nov
09

History of the Coca Cola bottle

Coca Cola bottle designs: Left to Right 1899 – 1900 – 1915 – 1916 – 1957 – 1986

Source: http://www.stumbleupon.com/s/#1T9guj/ubersuper.com/history-of-the-coca-cola-bottle//

21
Nov
09

Bye bye illustrators

Client: Berlin phones

Country: Kuwait




Louai Alasfahani

1

ANUBIS was a very old god of the ancient Egyptians, universally worshipped throughout the land and became considered the gatekeeper and ruler of the underworld; the “Guardian of the veil“ he was “Lord of the Cleansing Room” and the opener of the roads of the North. “He observed the weighing of the deceased’s heart against the feather of Maat [Truth] and reported his findings to the jury of the gods.

CONTACT

louai@paragonmc.com

Skype: louai.asfahani

Oman Mobile: +968 94 009977

Kuwait Mobile: +965 66 009977

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