Archive for the 'Copy based ads' Category

27
Mar
08

Knock it off

Original: KOC (Kuwait Oil Company)

Awards: Bronze at the International Summit Creative Awards

Agency: Paragon Marketing Communications

Creative Director: Xhami Alasfahani

Kuwait – 2003

lebanoff1.jpg

Less Original: City Center

Agency: SABCO Art

Art Director: Abdallah Sumrin

Copywriter: Siddhartha Banerjee

Oman – 2006

Source: http://www.adblogarabia.com/lebanoff-help-turn-it-back-on/

Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own.
As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN:0-304-35505-4

A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia




Louai Alasfahani

1

ANUBIS was a very old god of the ancient Egyptians, universally worshipped throughout the land and became considered the gatekeeper and ruler of the underworld; the “Guardian of the veil“ he was “Lord of the Cleansing Room” and the opener of the roads of the North. “He observed the weighing of the deceased’s heart against the feather of Maat [Truth] and reported his findings to the jury of the gods.

CONTACT

louai@paragonmc.com

Skype: louai.asfahani

Oman Mobile: +968 94 009977

Kuwait Mobile: +965 66 009977

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