Category Archives: Logo Design

splash of creativity

Original

Less Original:

Client: Tamdeen Real Estate – Madinat Al Fahaheel

Agency: Bates Pan Gulf

Creative Director : Souheil Arabi

Country: Kuwait

Please note that telepathy can happen but NOT in this case. To prove this point feel free to print one of the logos on a transparent sheet of paper and place it precisely on top of the other logo then you will see that it is a perfect match of every single curve proportionately which means it was simply traced from the original logo and applied an illustrator brush. So much for creativity.

A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia.

Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN: 0-304-35505-4.

Imitation is the sincerest form of thievery” excerpt from a book by Capsule titled Design Matters. Page: 84. ISBN -13:978-1-59253-341-1.

Lexus 3D cliche’

Client: Lexus

Agency: Saatchi & Saatchi

Australia – 2007

Source: http://www.coloribus.com/paedia/search/?q=Maurits+Cornelis+Escher

ats

Source: http://www.eyetricks.com/0404.htm

Source: http://www.eyetricks.com/3506.htm

An optical illusion (also called a visual illusion) is characterized by visually perceived images that are deceptive or misleading. The information gathered by the eye is processed by the brain to give a percept that does not tally with a physical measurement of the stimulus source. There are three main types of illusion – literal optical illusions that create images that are different from the objects that make them, physiological illusions that are the effects on the eyes and brain of excessive stimulation of a specific type – brightness, tilt, color, movement, and cognitive illusions where the eye and brain make unconscious inferences. – Wikipedia.

A cliché (from French, klɪ’ʃe) is a phrase, expression, or idea that has been overused to the point of losing its intended force or novelty, especially when at some time it was considered distinctively forceful or novel. – Wikipedia.

Call 911 McGraw-Hill logo has been stolen

l8.jpg

 

Original:McGraw-HillUSADesigner: Constance Birdsallfeatured in a book by David E. Carter

titled The Big Book of Logos.

page: 9

ISBN 0-8230-0538-0


Less original: Wataniya TelecomKuwaitYork Festival 1

I had previously contributed this entry to Awraq magazine which they kindly published in the December 2003 issue No. 0. Page: 8 and in the July 2004 issue No. 2. Page: 73.

I had also submitted the McGraw-Hill logo example and the Wataniya Telecom logo example to Arab Ad magazine for their copy cat section (along with other logos); which they kindly published in their January, 2004 issue, Vol.14, No.1 on page: 62.

It is encouraging to see that the organization with the less original logo has now totally changed its logo.

A logo (Greek λογότυπος = logotypos) is a graphical element, (ideogram, symbol, emblem, icon, sign) that, together with its logotype (a uniquely set and arranged typeface) form a trademark or commercial brand. Typically, a logo’s design is for immediate recognition, inspiring trust, admiration, loyalty and an implied superiority.[1] The logo is one aspect of a company’s commercial brand, or economic entity, and its shapes, colors, fonts, and images usually are different from others in a similar market. Logos are also used to identify organizations and other non-commercial entities.Wikipedia

 

Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN:0-304-35505-4

A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia

“Imitation is the sincerest form of thievery” excerpt from a book by Capsule titled Design Matters. Page: 84. ISBN -13:978-1-59253-341-1.