Category Archives: Photography

Dubai Lynx on Instagram by Anubis

To share the Dubai Lynx 2014 experience we set up an Instagram account of the experience from our side of the table. I hope you enjoy and share your experience too.

You can follow us on instagram dubailynx Louai Alasfahani

Invisible creativity visible copycats and cliche

Client: Salvation Army

Country: Canada

The above (By Leo Burnett Lebanon) just won Bronze at the 2012 Cannes Lions 59th International Festival of Creativity!!!

Execution
In public parks, where kids play freely with or without their parents, we placed a man camouflaged in the surrounding settings of the park. The actor, who was told to sit on a bench without moving, was labelled by flyers all around the park and beside him, explaining that ‘Predators are Everywhere’, even in the safest of places. Kids and moms approach the stunt with curiosity and playfulness. Once they discovered the flyer, and the content was absorbed, mother and child then entered into discussions, so that the parent may explain things in a manner that could be easily understood by the children.
Advertiser HIMAYA
Product NGO/CAMPAIGN AGAINST SEXUAL CHILD ABUSE
Entrant LEO BURNETT BEIRUT, LEBANON
Type of Entry: Best Campaign
Category: Best Integrated Campaign Led by PR
Title: BREAK THE SILENCE
Advertiser/Client: HIMAYA
Product/Service: NGO/CAMPAIGN AGAINST SEXUAL CHILD ABUSE
Entrant Company: LEO BURNETT BEIRUT, LEBANON
Advertising Agency: LEO BURNETT BEIRUT, LEBANON

CREATIVE CREDITS

Name Company Position
Bechara Mouznnar Leo Burnett Beirut Chief Creative Director
Malek Ghorayeb Leo Burnett Beirut Executive Creative Direcor
Areej Mahmoud Leo Burnett Beirut Creative Director
Charbel Sawane Leo Burnett Beirut Senior Art Director
Krystel Hoche Leo Burnett Beirut Senior Art Director
Marya Ghazzaoui Leo Burnett Beirut Art Director
Salem Habbous Leo Burnett Beirut Copywriter
Tania Saleh Leo Burnett Beirut Copywriter
Nada Abi Saleh Leo Burnett Beirut Deputy Managing Director
Michel Haddad Leo Burnett Beirut Communication Executive
Line Abou Nasr Starcom Media Vest Group Media Manager
Samer Choueiry Leo Burnett Beirut Head Of Digital Department
Mariah Ghazzaoui Leo Burnett Beirut Art Director

Client: Khimji’s Watches – Oris

Agency:

Country: Oman

Published in Business Today on June 2012

Sources:

Invisible originality / Pas Vu, Pas Pris?

Невидимый плагиат http://zyazyaveka.net

Source: Saatchi & Saatchi лажают

It was used as art by Liu Bolin’s famous camouflage artwork, as ads for charity, as ambient media and in the latest Sherlock Holmes movie now in a theatre near you.

Released: March 2008
Advertiser: United Nations
Brand name: Unicef (United Nations International Children’s Emergency Fund)
Product: Unicef (United Nations International Children’s Emergency Fund)
Agency: Ogilvy & Mather, Shanghai
Country: China

Credits & Description:

Title: Staircase
Client: Unicef
Agency: Shanghai Ogilvy & Mather Advertising / shanghai
Art Director: Kevin Lee, Haibo Huang, Phoebe Liao, Stephen Zhong
Creative Director: Kevin Lee, Fan Ng
Illustrator: Haohui Zhou, Bin liu, Spring Zhu, Chaowen Wu, Jinghua Pan
Writer: Adams Fan, Derek Huang, Raymond Yung, Andrew Lok

The Outdoor Advert titled Staircase was done by Ogilvy & Mather, Shanghai advertising agency for product: Unicef (United Nations International Children’s Emergency Fund) (brand: Unicef (United Nations International Children’s Emergency Fund)) in China. It was released in the Mar 2008.

Source: http://www.coloribus.com/focus/visual-effects-in-outdoor-ads/11463455/

Advertiser: Nokia Corporation
Brand name: Nokia
Product: Nokia Phonethics
Agency: JWT Manila
Country: Philippines
Category: Mobile TelephonePublic Safety, Health & Hygiene
Released: April 2009
Credits & Description:

Company: JWT MANILA, THE PHILIPPINES
Executive Creative Director: Dave Ferrer
Creative Director: Dave Ferrer/Tay Guan Hin
Copywriter: Rachel Villanueva
Art Director: Katrina Encanto
Account Manager: Henrique Uy
Account Supervisor: Golda Roldan/Iea Nepomuceno
Photographer: Wesley Villarica

The Print Ad titled BODY PAINT SCHOOLBOY was done by JWT Manila advertising agency for product: Nokia Phonethics (brand: Nokia) in Philippines. It was released in the Apr 2009.

Source: http://www.coloribus.com/adsarchive/prints/nokia-phonethics-body-paint-schoolboy-13283555/

More examples from the art arena…Born in France, but based in California Jean-Paul Bourdier places the human form into the natural elements and using a combination of light, paint and artistic vision merges and seamlessly blends them together.

Follow this link for more visual examples in art http://twistedsifter.com/2013/02/invisible-man-liu-bolin-artwork/

waves-wilma-hurskainen

Skywards 2013 Future Artists – Call for entries – Deadline 25th of June 2012

Skywards Future Artists aims to discover exciting new talent in contemporary art and showcase their work worldwide.

Open to any person practising art as an amateur artist, art student or self-taught artist from anywhere in the world. The three winning artists will each receive US$5,000 of prize money and if they are art students, their Art institution would be recognised with a special award of US$2,000.

Winning submissions will also be displayed on a range of communications materials, including our frequent flyer Skywards membership cards, and will be fully credited to the winning artists, giving them unprecedented global coverage and recognition.

Call for entries

Chose the theme that most inspires you, whether it’s Endless Opportunities, A Brighter Future or Global Citizens.

You may enter one or more of the briefs, but please make only one submission for each brief.

This year we’re aiming to make the Skywards Future Artists competition bigger and better as we broaden our scope to champion the work of emerging artists. One of them could be you.

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Kalimat Magazine announces the sale of its first print issue

NEW YORK, April 13, 2012 – Arab thought and culture quarterly magazine Kalimat has announced that the first print issue is available for purchase at the Kalimat Shop. Single Issue purchases are $12.95 and a one year subscription is $65 and includes worldwide shipping. The first twenty-five subscribers will receive a limited edition tote-bag designed by Faris Habayeb. Kalimat launched an Indie GoGo campaign in late January to crowdfund this Spring 2012 issue, which is the first printed issue of the magazine. Kalimat will be distributed globally and will be available for purchase in bookstores and on magazine stands worldwide.

Kalimat is a media production company that features bold, engaging political analysis, design, film, fashion, music, cultural affairs and new media content. Going to print is an exciting step for the quarterly which provides an Arab perspective on international current affairs, culture, design and new media.
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Golden Award of Montreux deadline extended till March 30th, 2012 – Students/young talent participate free of charge

Students can play an active role at Montreux with the Swiss Media Talent Award.

All students and young talents are invited to take part, individual or as a team, at this international competition free of charge.

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CANNES LIONS JOINS THE BILL & MELINDA GATES FOUNDATION TO LAUNCH A COMMUNICATIONS CHALLENGE TO CHANGE THE WORLD

CANNES LIONS 2011 GRAND PRIX WINNERS TO MENTOR TOP IDEAS FROM GLOBAL CREATIVE COMMUNITY

London, 29 February 2012 - The Cannes Lions International Festival of Creativity, which brings together the global advertising and communications industry, is partnering with the Bill & Melinda Gates Foundation, the world’s largest philanthropic foundation, in an effort to generate communications ideas that could help change the world.

Grand Challenges Explorations: Aid is Working. Tell the World is a unique call for action that aims to inspire the world’s greatest brand communicators to come up with an idea that will help solve a global problem.

Any individual, team, agency or company can submit a communications idea simply expressed on just two-pages, based on the challenge issued through the foundation’s Grand Challenges Explorations programme. The brief calls for new and innovative ways of telling the real story behind global aid.

“The global Cannes Lions community is made up of the world’s greatest communicators who are solving problems for clients all day every day,” says Philip Thomas, Cannes Lions CEO. “Imagine if our community could harness this creativity to solve a global problem with an outstanding idea expressed on just two pieces of A4 paper? Imagine if a great idea emerged, and if that idea was honed and improved by the best thinkers in the industry? And imagine if there was the money to actually make something happen, to create the idea.”

Up to ten participants will be awarded $100,000 for the development of their idea – and the chance to be mentored by the Grand Prix Winners from Cannes Lions 2011, who have come together to form the ‘Cannes Chimera‘, possibly the greatest collection of creative talent ever assembled. Successful projects will then have the chance to seek additional funding up to $1 million to bring their idea to fruition.

Tom Scott, Director, Global Brand & Innovation at the Bill & Melinda Gates Foundation, said, “Aid is effective, but the story of aid isn’t breaking through. Now more than ever it’s critical that we look at new and innovative ways to change the debate. We are excited to partner with Cannes Lions to help ensure that the world’s greatest creative minds can put their energy against a really important challenge.”

How to Take Part
Grand Challenges Explorations: Aid is Working. Tell the World is open to everyone. The idea has to be submitted on two sides of A4 paper between now and 15 May. In the summer, all the ideas will be judged anonymously, solely on their merit, stripping everything back to the purity and creativity of the idea itself. The jury will be made up of the Cannes Chimera, as well as members of the Bill & Melinda Gates Foundation’s review board and a small group of panel experts. Up to ten of the most brilliant ideas may be selected as finalists to each receive $100,000 to further develop the idea.

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