The above is screen shoot of the “Artist” Deviant Art page caprozo911 http://caprozo911.deviantart.com/gallery/#_featured , notice that 85% of his work is either copycat, cliche’ or ghost ads!!! We have featured Seif’s “work” in the past in seperat posts so I will not duplicate the effort. Instead I will just post the links to the above examples from this blog and you can draw your own conclusions.
Published in Focus Middl East Marketing Intelligence Report. November 2004. Pages: 16 – 17.
Stock photography consists of existing photographs that can be licensed for specific uses. Publishers, advertising agencies, graphic artists, and others use stock photography to fulfill the needs of their creative assignments.
A customer who uses stock photography instead of hiring a photographer can save time and money, but can also sacrifice creative control. – Wikipedia
Featured in Al Rai daily Kuwaiti newspaper. Page: 24.
notice that both photos are from members of the Star Tribe.
I thought we were through with this phase, I thought I had exterminated these pirated stock images in Kuwait after exposing them in my previous research published in Awraq magazine back in 2004; however It seems some nostalgic Desk Top Publishers have made a come back and awakened them from their tomb. So be it. Here we go again.
The main visual and core concept of the ad is clip art!!! Check out an older post on this blog relating to this: source of inspiration
Clip art, in the graphic arts, refers to pre-made images used to illustrate any medium. Today, clip art is used extensively in both personal and commercial projects, ranging from home-printed greeting cards to commercial candles. Clip art comes in many forms, both electronic and printed. However, most clip art today is created, distributed, and used in an electronic form. Since its inception, clip art has evolved to include a wide variety of content, file formats, illustration styles, and licensing restrictions. Clip art is generally composed exclusively of illustrations (created by hand or by computer software), and does not include stock photography. source: wikipedia.
ANUBIS was a very old god of the ancient Egyptians, universally worshipped throughout the land and became considered the gatekeeper and ruler of the underworld; the “Guardian of the veil“ he was “Lord of the Cleansing Room” and the opener of the roads of the North. “He observed the weighing of the deceased’s heart against the feather of Maat [Truth] and reported his findings to the jury of the gods.